• SIXTY-FIVE THOUSAND DOLLARS? And a quarter-mil on billboards. FOR PR? Is this like TSET marketing water drinking? Not bad work if you can get it. But who hustles for such a contract? Thanks Oklahoma Watch for this story. It took about five clicks to get to this “board’s” website (never really found it), to find out about who they are and who appoints them. Maybe the pr firm could use their generous retainer to work on some transparency for them. These virtual groups compete but they get cash from the state to market? What a deal! Families considering education alternatives should not be hood-winked by the slickest campaigns. Actually, we are smarter than that, and do our homework (and a bunch of us steered clear of virtual charters!) No billboards needed.